The Lucy Ann Lance Show

101525 ~ Know Your Customer - Bud Gibson, Zach Yourman and Laleh Walker

Episode Summary

October 15, 2025 ~ Lucy Ann Lance is joined by Bud Gibson, Director, EMU Center for Digital Engagement, Zach Yourman, Marketing Student at Eastern Michigan University | Field Manager, Digital Summer Clinic and Laleh Walker, Honors Student studying Public Relations and Communications at Eastern Michigan University. Explore how top companies connect with their customers, featuring leaders from AcquireUp, Pinterest, Google, Ford, CareerNow Brands, and major sports organizations in Detroit at this year'sDigital Marketing Workshop at EMU.